Suveda Digital delivers user-centric design and digital solutions that solve business problems, improve engagement, and increase conversions.
Magical Brain is an Indian organization that provides learning tools and toys for children 0-6 years old. They aim to enable parents to equip their children with the most appropriate learning tools essential for their childhood growth.
The project aimed at developing a fun-field website that matches the product listing and adds to the client’s business endeavors. Here are the primary objectives of the project:
1. Building a comprehensive website to match clients’ requirements.
2. Taking care of the payment, billing, and shipping sections on the website
3. Essentializing categorized product listing on the website
4. Prioritizing requirements to manage the budget client provided.
Beginning with a web development project without framing a work down structure is like going on a trekking trip without navigation. Here are the steps we took to create a comprehensive strategy for website development.
1. We began with the requirement analysis to understand client expectations from the project.
2. We compiled data obtained from the requirement analysis to extract essential information.
3. Carrying a competitive analysis to understand market trends and consumer preferences.
4. Determining the particulars of the project and framing a comprehensive work-down structure.
1. Tracking the product availability through Pincode search.
2. Assignment of Pincode to products
3. Uploading product ZIP code to CSV file
4. Essentializing activation/deactivation of already assigned Pincodes.
It is a common tactic in the e-commerce industry to have membership subscriptions to build a premium customer base. It was a daunting task to essentialize easy payment options to build website credibility. Another essential element was to develop attractive banners and graphics to lure consumers with fascinating membership plans.
1. The size of the CSV file created was excessive. It required us to extend the limitations to essentialize uploading.
2. We faced basic coding errors. It was essential to recheck the data framework and eradicate errors.
The E-commerce industry has excessive competition. It was essential to decrease the website load time to compete with the established competitors. The CSV and JS files required compression to enable fast loading. We further reduced website loading time by compressing the images and the graphic elements of the landing page.
Illustrative are among the principal elements of the website design. They have a psychological impact on the brain of the visitor. They tend to trigger deep-hidden motivations to drive users to take action. We worked our best to understand the target audience preferences and determine the most suitable illustrative for the client’s website.
After a combined effort of the R&D and web design experts, we achieved exceptional results in creating a comprehensive website. We took our time to compile the raw data obtained from the requirement analysis and worked to fulfill them. Here is the landing page image of Magical Brains.
